In order to strengthen its main motto of connecting friends and families, Facebook is adding an additional tab for friend only content which is expected to spark engagement between people in the app. It will be including feed of all stories, posts and reels which have been shared by your connections in the app. It will also be including module for birthday reminders which can be used for accessing friend requests and find out which of your friends are online at any point of time.
It will be focused more towards friend engagement as opposed to AI recommended content which encroaches on the main feed. With it Facebook plans to bring back its original magic on the app. With this revamped friend feed, Facebook aims to bring back the old school Facebook. This is an interesting idea which would lead to more friend engagement in the app as it would be specifically focusing on it.
If you all remember, then Facebook started off as an online directory for people to know more about people around them, over a period of time it evolved and one part of which was sharing and News Feed which grew and became one of the most important part of the product. It has been 21 years bow and that feed is now being used by three billion people around the globe so going back to the roots is something which everyone around was missing and is a good initiative by Facebook.
